Lu Fitoussi-findlay
November 1, 2018
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Mini Not Normal

Mini contacted me to ask for promotional images for their Mini Not Normal campaign. The objective was to encourage Mini drivers to make their own car creations. I worked with graphic artist Rob Flowers to create this bespoke wrap and we planned trips around London during fashion week to promote the hashtags and concept. Prizes were given if the mini was snapped and shared on social. Content was created for social, bloggers and Mini.